There is no doubt that Brazil is the most important coffee nation on Earth.
They say it themselves quite often! It is not only the biggest producer, (about 60 million bags per annum), it is also the second – and maybe now the first – largest consuming country.
Our first trip to Brazil was in 2005, and so much has changed since then, including all of the innovation mentioned above. Most notably, however, is that speciality coffee, hardly mentioned in 2005, is now uppermost in everyone’s mind, and almost seems to be mainstream, although clearly it still represents a small part of the market. But its influence now stretching far and wide.
Brazil is not only the coffee nation, it is an energised coffee nation!